Marketing Management Overview

Overview of Marketing Management

Today, the most important jobs of any organization and professional are marketing and selling. An overview of marketing management function is available at:

http://marketing-management-overview.blogspot.com/

It will be a good idea also to read at: http://market-segment.blogspot.com/ (Market Segmentation), http://selling-process.blogspot.com/ (Sales/Selling Process)

Cost of Quality (COQ)

Quality Costs: Quality is Free; Quality Saves

You may be wondering, how can we save by improving the quality of goods and services. The answer lies in understanding the concepts of cost of quality (COQ) for which refer:

http://cost-of-quality.blogspot.com/

It will be a great idea to refer to these URLs: http://total-quality-concept.blogspot.com/ (TQM), http://quality-function-deployment.blogspot.com/ (Quality Function Deployment- QFD and House of Quality), http://total-productive-maintenance.blogspot.com/ (TPM), http://six-sigma-system.blogspot.com/ (Six Sigma), http://5s-housekeeping.blogspot.com/ (5S Housekeeping), http://kaizen-improvement.blogspot.com/ (Kaizen), http://gemba-kaizen-improvement.blogspot.com/ (Gemba Kaizen), http://quality-circles.blogspot.com/ (Quality Circles)

Quality Circles History

Complete History of Quality Circles

It is interesting to know the history of evolution of one of the famous Japanese management systems called "quality circles". It is available at URL:

http://quality-circles-history.blogspot.com/

For other details on quality circles, refer: http://quality-circles.blogspot.com/ (Quality Circles). Information on other Japanese management systems are given at: http://total-quality-concept.blogspot.com/ (TQM), http://quality-function-deployment.blogspot.com/ (Quality Function Deployment- QFD and House of Quality), http://total-productive-maintenance.blogspot.com/ (TPM), http://daily-management.blogspot.com/ (Daily Management), http://just-in-time-management.blogspot.com/ (JIT), http://5s-housekeeping.blogspot.com/ (5S Housekeeping), http://kaizen-improvement.blogspot.com/ (Kaizen), http://gemba-kaizen-improvement.blogspot.com/ (Gemba Kaizen)

Management Informatin System (MIS)

Structured MIS

Information is the blood stream of an organization. Every person, at every level in an organizations needs relevant information for carrying out actions or for making decisions. A system structured and institutionalized to do so is MIS. you will be able to read more about MIS at:

http://management-information-system-mis.blogspot.com/

Also refer: http://decision-making-function.blogspot.com/ (Decision Making), http://erp-management.blogspot.com/ (Enterprise Resource Planning- ERP) and http://customer-relationship-crm.blogspot.com/ (Customer Relationship management- CRM)

Lead Time Management

Lead Time Management/Lead Time Reduction

Reduction in lead time is one of the important factors to create a lean enterprise and to increase the value for money to customers. Read all about lead time management on the URL given below:

http://lead-time-management.blogspot.com/

Also refer: http://lean-organization.blogspot.com/ (Lean Enterprise) and http://just-in-time-management.blogspot.com/ (JIT).

Quality Function Deployment (QFD)/House of Quality

Quality Function Deployment (QFD) and House of Quality

Organizations cannot just assume that they know what customers want in terms of products and services from them. For them to know what the customers need and how to ensure to deliver that to the customers, QFD and it's subset house of quality are used. To know more about them, refer the URL:

http://quality-function-deployment.blogspot.com/

Also refer: http://customer-orientation.blogspot.com/ (Customer Orientation), http://total-quality-concept.blogspot.com/ (TQM) and http://six-sigma-system.blogspot.com/ (Six Sigma)

Market Segmentation

Market Segmentation or Customer Segmentation

Marketing and sales as well as organization's effectiveness and efficiency depends to a large extent on the effectiveness of market segmentation. For more on this topic read at:

http://market-segment.blogspot.com/

Also read at: http://selling-process.blogspot.com/ (Sales/Selling Process) and http://customer-orientation.blogspot.com/ (Customer Orientation)

Ownership on the Job

Developing Ownership

When one carries out the organizational assignments, projects, work/actions as if they are his own in a professional sense, he is in the mindset of ownership. You will be able to read about how to develop such ownership mindset and what are it's advantages at URL:

http://job-ownership.blogspot.com/

Also read at: http://human-personality.blogspot.com/ (Personality), http://managing-self.blogspot.com/ (Self development), http://self-confidence-improvement.blogspot.com/ (Self-confidence) and http://winners-losers.blogspot.com/ (Winners and Losers)

Customer Relationship Management (CRM)

Customer Relationship Management (CRM)

In globally competitive complex market place, knowing your customers and getting closer to them are the most important factors to sell more and sell profitably which the crux of existence and growth of an organization. One should get a clear picture of the holistic approach called CRM to meet this objective for which, refer:

http://customer-relationship-crm.blogspot.com/

Please also read at: http://customer-orientation.blogspot.com/ (Customer Orientation)

Talent Management

Talent Management or Human Capital Management

All the organizations all over the world have realized that right kind of talents are essential for the superior business performance. Therefore, the focus on talent management is very important. Read about it at:

http://managing-talent.blogspot.com/

It will be a good idea also to refer: http://human-resource-planning.blogspot.com/ (Human Resource Planning), http://human-capital-architecture.blogspot.com/ (Human Capital Architecture), http://recruitment-selection.blogspot.com/ (Recruitment and Selection), http://competency-matrix.blogspot.com/ (Competency Matrix), http://performance-appraisal-management.blogspot.com/ (Performance Management and Appraisal), http://training-function.blogspot.com/ (Training and Development)

Business Ethics and Ethics in Management

Business Ethics and Ethics in Management

To safeguard the interests of millions of people who are associated with various businesses and their managements, it is very important to ensure ethical thinking and behavior in every organization, professionals and individuals. Read more about it at:

http://business-management-ethics.blogspot.com/

You may like to read some related articles at: http://knol.google.com/k/shyam-bhatawdekar/management-in-life-profession-family/6txz9nck6g3/3# (Life Management: Effectiveness Management: HSoftware) or http://humansoftware.blogspot.com/ (Effectiveness Management: HSoftware)

Quality Gurus

Original Quality Gurus

Every professional interested in "quality' must know the principles laid down by the original gurus of quality. refer URL:

http://quality-gurus.blogspot.com/

Also read at: http://total-quality-concept.blogspot.com/ (TQM), http://total-productive-maintenance.blogspot.com/ (TPM) and http://six-sigma-system.blogspot.com/ (Six Sigma)

Learning Organization

Dynamically Changing Environment Needs Learning Organizations

Professionals should learn to create learning organizations to effectively face the challenges of ever changing business scenarios. Read about learning organizations at URL:

http://learning-organization-profile.blogspot.com/

Also read at: http://organization-development-od.blogspot.com/ (Organization Development- OD), http://manage-change.blogspot.com/ (Change Management)

TRIZ

TRIZ: Inventive Problem Solving

Who says that only genius can invent? With TRIZ, any one, who knows TRIZ and how to use this inventive problem solving system, can solve problems creatively. Know about TRIZ by reading at:

http://triz-problem-solving.blogspot.com/

Also read at: http://problem-solving-skill.blogspot.com/ (Problem Solving), http://critical-thinking-skills.blogspot.com/ (Critical Thinking skills) and http://creativity-management.blogspot.com/ (Creativity and Innovation)

Handling Objections

Handling Attitudes: Handling Objections

This is an important stage of sales (selling) process. Good sales persons are good at objection handling. Read all about it on:

http://objection-handling.blogspot.com/

Also refer: http://selling-process.blogspot.com/ (Sales/Selling Process) and http://customer-orientation.blogspot.com/ (Customer Orientation)